News
30.09.2016

EXPO REAL in Munich from 04 to 06 October 2016


Again this year, GBI AG is represented at EXPO REAL with its own stand. From 4 to 6 October 2016 you will find us at our booth C 2.022.

On the first day of the trade fair, a panel discussion on the subject "Airbnb & Co - The Love of the New P2P Platforms for the Hospitality and Housing Markets" will be held at booth C2.040 between 13:30 and 14:50 hrs. Guest speaker from the United States is Murray Cox, who has initiated a campaign called InsideAirbnb that deals critically with the consequences of the commercial use of living space, also under tax aspects.

Rainer Nittka, Board Member of GBI AG, will set forth with which products the property industry should respond to the obvious demand. From the point of view of the hospitality companies, Peter Norman through the example of the internationally renowned "Hyatt" hotel chain will argue that online portals represent a marketing opportunity also for the traditional accommodation industry. He will deal with the challenges and risks from an operator's perspective.

Dr. Stefan Brauckmann of the Moses Mendelssohn Institute will demonstrate with statistical data which cities and which locations within the cities are particularly influenced by the changes in the overnight-stay market. On the second day of the fair, Dr. Stefan Brauckmann in his lecture in Hall C2 Room C21 will elucidate the current changes in the German tourism market and provide answers to questions about demand / demand groups, impacts and development opportunities.

On the third and last day of the trade fair, Sandra Müller from the HR Department of GBI AG will welcome numerous interested parties and students at the company stand.